Analytics Episodes

Sometimes data can be overwhelming. Being able to transform that data into actionable information can deliver high ROI. Jesse Lange, Managing Director of Lange Estate Winery, and Mark Evans, President of Triumph Advisors, discuss how Enolytics helps them make strategic decisions through actionable information in every part of their businesses, from DTC and wholesale into operational planning. Thanks to Enolytics for sponsoring this episode. Detailed Show Notes: Jesse’s background: 2nd ...

Enolytics have uncovered important insights into the US DTC wine market, including the decline of women and the divide between the affluent and middle class in wine purchasing.

Liz dives into their most recent research on which wine consumers are buying, why, and how they buy.