Luxury Wine Episodes

223
July 21, 2026

Creating Information from Data through Enolytics w/ Jesse Lange & Mark Evans

Sometimes data can be overwhelming. Being able to transform that data into actionable information can deliver high ROI. Jesse Lange, Managing Director of Lange Estate Winery, and Mark Evans, President of Triumph Advisors, discuss how Enolytics helps them make strategic decisions through actionable information in every part of their businesses, from DTC and wholesale into operational planning. Thanks to Enolytics for sponsoring this episode. Detailed Show Notes: Jesse’s background: 2nd ...
219
May 26, 2026

Implementing a luxury strategy w/ Matt Crafton, Chateau Montelena

As one of the winners of the infamous 1976 Judgement of Paris, Chateau Montelena has a rich history to be proud of. To optimize that legacy, Montelena’s President and Winemaker Matt Crafton has been embarking on more of a luxury strategy for the brand, reducing grocery and chain presence and working towards pricing growth over volume. With the 50th anniversary of the Judgement in Paris and the wine market in extreme flux, Montelena is doubling down on the values that made it victorious. De...
215
March 31, 2026

How Young Consumers Embrace Fine Wine w/ Pauline Vicard, ARENI

It was long assumed that a love of wine runs in the family. Not so, according to new research conducted by ARENI Global on how young consumers get into fine wine. Pauline Vicard, Executive Director of ARENI, gets into the findings of their new study titled “The New Fine Wine Consumer - How People Under 40 Embrace Fine Wine.” From the shrinking middle class to the motivations of wine collectors to what drives women to embrace fine wine, the research and this conversation are chalk full of insight...
211
Feb. 3, 2026

Modernizing Wine Collecting Productivity w/ Eric LeVine, CellarTracker

With ~1M registered users, CellarTracker (“CT”) is one of the core consumer apps for wine lovers. When Eric LeVine, Founder & CEO of CT, was last on XChateau in late 2021, they had just taken on investment to expand the business. Eric gives us a rundown of what has happened since, like launching a new mobile app and adding AI features, as well as what is coming down the pipe. Detailed Show Notes: CT now at 1M registered users, with monthly active users +40-50% since 2021 Team has...
210
Jan. 20, 2026

Leading with Vision w/ Arnaud Weyrich & Xavier Barlier, Roederer Estate

After 40 years, Roederer Estate, the Californian arm of Champagne Louis Roederer has really started to hit its stride. Arnaud Weyrich, SVP and Winemaker of Roederer Estate and Xavier Barlier, CMO of MMD USA, discuss its history, trajectory, and how Roederer Estate continues to create more reasons to believe in the brand and the wines. This belief is grounded in a vision to make wines that look and taste like Champagne, but with Californian roots. Detailed Show Notes: Arnaud’s backgro...
209
Jan. 6, 2026

Managing Allocated Offerings w/ Peter Yeung & Byron Hoffman / Tyson Caly, Offset

Guest hosts and a host as the guest in this episode. Byron Hoffman and Tyson Caly, co-CEOs of Offset, a leading e-commerce platform for allocated offerings, interview host Peter Yeung about his new course, Allocated Wine Offerings: Best Practices. They get into the content of the course and also a wide range of topics related to allocated offerings. Detailed Show Notes: Co-hosts: Byron Hoffman, Tyson Caly, Co-CEOs of Offset, a wine e-commerce platform and brand studio Peter’s back...
206
Nov. 25, 2025

Believing in your wine w/ Luisa Amorim, Mirabilis

Building the white wine category in the Douro
205
Nov. 12, 2025

The Long View to a Global Icon w/ Lamberto Frescobaldi, Ornellaia

The Frescobaldis have a long-term view which has enabled Ornellaia to become a global icon.
204
Nov. 5, 2025

The Blocking & Tackling of Building a Global Icon w/ David Pearson, Joseph Phelps

David Pearson has developed a distinct point of view on how to build a globally iconic brand.
203
Oct. 18, 2025

Flexibility, not Sobriety w/ Maggie & Rodolphe Frerejean-Taittinger, French Bloom

Pairing their need for a complex substitute for wine, for both pregnancy and professional network, Maggie Frerejean-Taittinger and friend Constance Jablonski enlisted Maggie’s husband, Champagne and Cognac winemaker Rodolphe to found French Bloom. With four years of R&D prior to launch and constant refinement since, French Bloom aims to redefine the alcohol free premium sparkling wine space. Maggie & Rodolphe delve into the creation of French Bloom, exploring its core markets, target customers, ...
202
Oct. 3, 2025

The Tip of the Spear, Global Wine Auctions w/ Adam Bilbey, Christie’s

Selling the very rare, collectible wines of the world, Adam Bilbey, SVP, Global Head of Wine & Spirits for Christie’s, has a unique view into the state of the wine collector. Adam maps the thought processes and changes in attitude of buyers and sellers of rare wine globally, and he is seeing “green shoots” in the market by mid-2025. Detailed Show Notes: Adam’s background - started w/ Berry Bros out of high school (2000) at Heathrow Airport shop, moved to Hong Kong in 2010 w/ Berry Bros, So...
186
Feb. 19, 2025

High Altitude Luxury w/ Anita Correas & Gustavo Hormann, Kaiken

Discussing the global market for luxury Argentinian wines and how Kaiken approaches launching icon wines and brand-building.
176
Sept. 9, 2024

Evolution, not Revolution w/ Giampiero Bertolini, Biondi Santi

Giampiero was excited to join the “Champions League” of wine but also had to convince the local community that this outside investment would be good for Brunello di Montalcino.
173
July 20, 2024

The Market for Brunello w/ Giampiero Bertolini, Biondi-Santi

Giampiero Bertolini, CEO of Biondi-Santi, explains the terroir, regulations, and market for Brunello di Montalcino
170
June 10, 2024

Partnering through Common Values w/ Matteo Lunelli, Ferrari Trento

With 100+ years of history, many accolades, and distinctive mountain-grown sparkling wines, Ferrari Trento is still often confused with the car maker Ferrari. Matteo Lunelli, President and CEO, explains how Ferrari Trento leverages partnerships, including Formula 1, The Emmys, and others, to tell its story and grow its audience globally. Detailed Show Notes: Ferrari Trento overview Founded in 1902 by Giulio Ferrari 1952 - Bruno Lunelli (Matteo’s grandfather) acquired the winery T...
164
March 15, 2024

Taking Great Care of Wines w/ Shannon Coursey, Wilson Daniels

With a portfolio of luxury wineries, including Domaine de la Romanee-Conti and Biondi Santi, Wilson Daniels has developed deep expertise in marketing luxury wines. With allocations, deep tracking of where wines go, and a heavy event schedule, Shannon Coursey, EVP of Sales & Marketing, describes how taking great care of the wines is critical. Detailed Show Notes: Wilson Daniels (“WD”) overview Founded in 1978, they started as a domestic wine brokerage, In 1979, they were asked to ...
156
Oct. 29, 2023

One Unique History, One Terroir, One Wine w/ Enrique Tirado, Don Melchor

Explaining the vision behind Don Melchor, how it became an instant icon of Chile, and how it stays on top of its game.
155
Oct. 18, 2023

Making New Friends Every Day w/ Fabyola Soares, Pernod Ricard

Fabyola Soares, Global Senior Wine Education Manager at Martell Mumm Perrier-Jouët, describes her team of 30 Brand Ambassadors, their mission, their role, and what traits make them great.
150
Aug. 5, 2023

The Smart Farm w/ Kia Behnia, Neotempo Wines

Kia maps opportunities he sees in weeding, irrigation, mildew prevention, & automated crop evaluation as part of the foundation of a new “Smart Farm.”
149
July 22, 2023

The Business of Bordeaux w/ William Kelley, The Wine Advocate

William Kelley, Deputy Editor of The Wine Advocate, expounds on the evolution of the business elements of Bordeaux, from La Place de Bordeaux to wine critics' score compression.
148
July 9, 2023

The Rise & Fall of Bordeaux w/ William Kelley, The Wine Advocate

Deputy Editor of The Wine Advocate, William Kelley, who recently took over reviewing Bordeaux, as well as Burgundy and Champagne, amongst others, and former guest on E62 (Evolution of the Wine Critic) and E68 (Burgundy), takes a deep dive into the current state of Bordeaux in this two-part episode. First, William tackles the history of Bordeaux and how it achieved greatness as one of the top wine regions globally to its recent decline relative to Burgundy. Detailed Show Notes: Bordeaux was...
147
June 23, 2023

Library Release - Getting Inside Bordeaux w/ Jane Anson, janeanson.com

Accidentally filling the big shoes of Michael Broadbent and Steven Spurrier, Jane Anson, wine critic, author of Inside Bordeaux, founder of janeanson.com, and former Bordeaux correspondent for Decanter for nearly 20 years, is one of the world's foremost experts on the wines, history, and region of Bordeaux. Having lived in Bordeaux since 2003, Jane shares her deep insights into how Bordeaux became as famous as it is, how the systems of La Place de Bordeaux and En Primeur work, and the complex te...
146
June 10, 2023

State of the Wine Collector w/ John Jackson, Dallas

Checking in on how collectors are weathering current economic conditions with AttorneySomm, John Jackson
139
March 23, 2023

What Price Communicates for Fine Wine

Peter dives into the various messages embedded in a winery’s decision to set price.