Media Episodes

Nearly two decades after filming Somm, Jason Wise, Chief Creative Officer of Somm TV and Director of the Somm movies, has a deep view of wine in the media. Jason shares his perspective on what types of media moves the needle, how to get involved as a brand, the ever changing landscape of media itself. Detailed Show Notes: Update from the last 4 years: filming tons of food & wine content around the world, a couple theatrical releases Somm TV: video streaming services, partners w/ w...

As the wine world stumbles through difficult times (in early 2026), Karen MacNeil, author of The Wine Bible and co-founder of Come Over October, believes part of the disconnect stems from time. The fastness of the modern, social media fueled world and the slowness of wine. Her solution is to focus the narrative of wine with well-being and wine’s long-standing role as a beverage that brings people together. Detailed Show Notes: Karen’s background: author of The Wine Bible, writer, spe...

With ~2M monthly sessions on their newly unified commerce and media website, Wine Enthusiast continues to be a beacon for the wine industry. Jacki Strum, President of Wine Enthusiast Media, details their new wine review platform and global wine travel directory, democratizing access to wine and wine experiences globally. These initiatives help bring more people into the world of wine, including the younger generations, a critical part of building a vibrant wine industry. Detailed Show Note...

Jason Wise, SOMM TV, has been able to find stories in the world of wine that interest a broad audience.

Accidentally filling the big shoes of Michael Broadbent and Steven Spurrier, Jane Anson, wine critic, author of Inside Bordeaux, founder of janeanson.com, and former Bordeaux correspondent for Decanter for nearly 20 years, is one of the world's foremost experts on the wines, history, and region of Bordeaux. Having lived in Bordeaux since 2003, Jane shares her deep insights into how Bordeaux became as famous as it is, how the systems of La Place de Bordeaux and En Primeur work, and the complex te...

Doug Frost, MW, MS, describes the history, value, drawbacks, and key success factors of wine competitions.

Using her background in graphic design and inability to read large blocks of text, Madeline Puckette, Co-Founder and Content Director of Wine Folly, has transformed wine communication using infographics and other writing methods to enable wine discovery f

With an outsider's perspective, Jason Wise, director of the SOMM movies and founder of SOMM TV, has been able to find stories in the world of wine that interest a broad audience. In order to control more of the content pipeline and how the shows are distr

Accidentally filling the big shoes of Michael Broadbent and Steven Spurrier, Jane Anson, wine critic, author of Inside Bordeaux, founder of janeanson.com, and former Bordeaux correspondent for Decanter for nearly 20 years, is one of the world’s foremost e

Esther Mobley, Wine Critic for the San Francisco Chronicle, thought writing would be more of a passion than a career. Yet, she’s one of two full-time wine writers for newspapers in the US. Esther discusses how being at a newspaper differs from a wine ma

Growing up around wine has not dimmed the passion Jacki Strum brings to her work as President of Wine Enthusiast Media. In the first of a series on the evolution of the wine critic, Jacki tells us about how Wine Enthusiast has expanded its platform from

Natalie MacLean, a podcaster and writer based in Ottawa, Canada, has been bringing people into her wine world for over 20 years. With two books, a newsletter with over 300,000 subscribers, a mobile app, and the Unreserved Wine Talk podcast, Natalie’s main